Date: August 2017 (One of the very first clients of Virtual Pebbles)
Services: Brand creation, digital geo specific marketing, social media target marketing, google remarketing, professional media-focused marketing, search engine optimisation, photoshoots, video shoots, and website development.
In 1996, PCB Power Market was established as CSIL to meet innovators’ demands in the electronics sector by offering PCB services of a high standard and on a global scale. Due to a fantastic team’s tireless, open, and honest labour, the organisational fuel of excellence-driven action has enabled their year-over-year growth. As they work toward being integrated manufacturing, design, and engineering partner to all innovators, PCB Power Market is currently booming. Their foundation is based on more than 25 years of very successful experience. PCB Power Market has created an internal advancement system that makes sure the management team is always made up of individuals who are familiar with the company’s DNA, fundamental values, and long-term ambition to collaborate with innovators across all industries. PCB Power Market is a pioneer in introducing international standards to Indian markets, which is well-known in the industry. With a robust emphasis on the client’s requirements, innovation at its core, significant investments in human capital, and meticulous attention to excellence at all points of contact, PCB Power Market has developed into a platform that adds value to the entire electronics ecosystem.
The PCB Power Market has solutions for all, whether it be design, customisation, or a component to do it yourself. These solutions range from customised plans to PCB layouts, from power stencils to soldering solutions, from fabrication to assembly, to heatsinks and mounting kits, thyristors, switches, capacitors, and rectifiers, as well as thousands of small and large components needed to build PCB. The PCB Power Market is the first of its type in India, offering countless solutions all under one roof.
Top-notch services provided by Virtual Pebbles to enhance PCB Power Market’s digital presence:
Digital Advertising:
There is a plethora of data on your clients’ available thanks to today’s effective marketing and advertising techniques. You can use customer profile and intent data across several channels by utilising the most recent and top-notch solutions to create a unified customer view. Based on the person’s behaviour, demographics, stage of the purchase cycle, level of involvement with your company, and the content or offer they have viewed, you may tailor your advertising to them specifically. This enhanced personalisation allows you to have more pertinent conversations with customers across all channels, which is the holy grail of marketing. The addition of data and targeting is a development that has significantly improved the realm of digital advertising. Virtual Pebbles create digital ads that are even more specifically tailored to your target audiences by using sophisticated data, behavioural tracking, targeting features of digital ad platforms, marketing automation tools, and social networking websites. While traditional demographic data constituted a significant component of digital ad targeting, marketers now have access to more detailed information.
Programmatic Marketing:
Programmatic refers to numerous systems that aim to automate buying, placement, and optimisation, according to Business2Community. Utilising relevant adverts in the appropriate locations, programmatic advertising mixes rich advertisements to resonate with the target demographic. Programmatic ad buying increases industry efficiency. Advertisers are no longer exclusively reliant on people who are expensive and prone to error. Instead, programmatic ad buying is more affordable and effective overall, allowing marketers to expand and concentrate on what really matters—creating effective ad campaigns!
Programmatic refers to numerous systems that aim to automate buying, placement, and optimisation, according to Business2Community. Utilising relevant adverts in the appropriate locations, programmatic advertising mixes rich advertisements to resonate with the target demographic. Programmatic ad buying increases industry efficiency. Advertisers are no longer exclusively reliant on people who are expensive and prone to error. Instead, programmatic digital advertising buying is more affordable and effective overall, allowing marketers to expand and concentrate on what really matters—creating effective ad campaign ads must now be integrated into your whole brand story. To give your audience a seamless experience, your online and offline strategies need to interact and complement one another.
Content & Media Strategy:
Businesses can plan and prepare with the aid of content marketing for dependable and affordable sources of website traffic and fresh leads. Your evergreen content will serve as a consistent supply of traffic and leads, giving you the freedom to experiment with different marketing strategies to create income, such as sponsored content, social media advertising, and distributed content.
Additionally, your material will educate your prospects and raise awareness for your business, in addition to aiding in lead generation. Each sort of social media material falls under one of four categories, each having distinct objectives. Virtual Pebbles uses this content strategy for each of its clients to guarantee that they continually offer valuable content that appeals to their audience. The target audience for your content must be identified precisely if you want to create a successful approach. Content development, content publication, and content analytics are some essential components of content management. To efficiently and sustainably develop, manage, and track your content, you should invest in a CMS. With Virtual Pebbles, you can plan, create, publish, and track your outcomes all in one spot.
Brand management for Tech Manufacturing Sector:
There is a lot of rough competition in the tech industry. With so many IT firms vying for potential new customers’ attention on digital platforms, it might be challenging to reach your goal audience, especially those decision-makers. You might want to strengthen your internet presence, get suggestions on how to grow your business, or just enhance the number of leads that come into your organisation. The right plan must be created, put into practice, and pushed to sell technological goods or services effectively. Your target market will depend on your business sector, as no two IT firms are identical. This is why it’s so important to have a customised marketing strategy that aligns with the objectives of your business.
Virtual Pebbles and PBC Power Market has worked in collaboration for the period of four years with compelling trust and sync to attain the desirable results for PBC Power Market in the digital world. Our team has run many successful campaigns, spent hours of brainstorming to curate authentic and perfect content and media strategy for quality lead generation and has raised the ROI graph for PBC Power Market in those four years.
You can effortlessly pinpoint your audience using Virtual Pebbles, regardless of where they are or what they are watching. We assist brands in utilising any strategy to boost growth through traditional and digital media. Along with planners and strategists, our team also includes marketing gurus and professionals in the biddable media platform. We understand that a successful marketing strategy necessitates a capable staff that is flexible and agile, as well as complete transparency. We provide a unique fusion of technology, data, and programmatic approach designed to locate and engage consumers and produce quantifiable outcomes. Additionally, we assist our clients in comprehending the entire consumer experience. Furthermore, when we represent brands in cutthroat categories, they deserve nothing less.